6 Ways to Use the Power of Storytelling to Boost Your Social Media Following
Pixabay One of the most powerful ways to connect is through storytelling. So while putting 6,000 hashtags on your brand’s latest Instagram post is…
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The Secret Online World Trying to Exploit Your Accounts
It seems that every other week there is a news story about some company’s servers being hacked, exposing our personal information. While the most…
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10 Ways to Get More From Spotlight Search on a Mac
Spotlight Search (Command + Space) is the easiest way to get around on your Mac – you can use it to do things, as…
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Top 10 Real-World Podcasting Questions
Disclaimer: This is not a post about how to podcast, how to choose a microphone or how to set your audio levels. This is…
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How to Use Instagram Story Highlights for Business
If you’ve checked out some friends’ or competitors’ Instagram profiles, you might’ve noticed some circles featured below their bios. Some may be titled, while…
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3 Reasons Why Your Marketing Emails Aren’t Working
Part of what I do in my business coaching practice is to review marketing emails for clients. As of late, I find the same…
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Apple event: New iPad with Apple Pencil, iWork, education apps
At Apple’s “Field Trip” event in Chicago, the company introduced an upgraded iPad, a much-improved iWork suite and a range of new educational apps…
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Breaking Down the Modern-Day Content Marketing Dream Team
I’m a Chicagoan, so I associate the term “dream team” with the Bulls of the 1990s. But when suiting up for a show on…
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What is a Podcast?
There are many blogs that have been created in the past surrounding the idea of podcasting. The approach of this blog is to bring…
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Mark Zuckerberg Breaks Silence on Cambridge Analytica Issue
Days after the New York Times reported about the misuse by political consulting firm Cambridge Analytica of the personal information of 50 million Facebook…
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